On the muggy summer days in July, it’s optimal to wear breathable, moisture-absorbing and fast-drying clothes with short sleeves. T-shirt, sport shirt, cropped pants, light pants, shorts, dress, and skirt are all proper. Casual shoes are good for going out, while sandals are the best on beaches. An umbrella is also unmissable on the rainy days.

Except Japan’s summer is attractive as the same for many cultural events are held all over the country, in addition to well-known attractions. In July, Nagoya Sumo Tournament is unique to learn this combat sports. More activities are listed below, which can be added into Japan trip plan if you decide to travel to Japan in July 2025.

1. Natsu Matsuri & Fireworks

Overview of Lake Kawaguchi

Natsu Matsuri, summer festivals in Japanese, is the colorful cultural event in Japan. Gion Matsuri in Kyoto and Tenjin Matsuri in Osaka are the grandest ones, where you can watch the parade in the costume of ancient times, taste snacks at the food stalls by the roads, and beautiful fireworks at night. Sometimes, there are also fireworks gatherings separately in many cities.

2. Mt. Fuji Hiking/Mountaineering

Mt. Fuji is opened for mountaineering from early July to early September every year. Thus, it’s absolutely great to climb the iconic mountain on a clear day. Except for the fantastic views of the conical summit as well as mountain landscapes, Fuji Five Lakes are also charming. The Mt. Fuji Panoramic Ropeway by Lake Kawaguchi and Hakone Komagatake Ropeway by Lake Ashi offer another angle of view to the Mt. Fuji on high.

3. Cooler Hokkaido Vacation

Hokkaido is welcomed in summer for its cooler temperature around Japan. Blooming flowers make the region an enchanting paradise. In Furano Flower Fields, the most famous lavenders are in full bloom throughout July. Sunflowers and more summer flowers can also be admired. Sapporo Beer Festival is also popular with local refreshing beers.